Dr. Neff has provided mental training services for athletes, performers and business executives since 1990 and clients have included national junior and collegiate champrions, touring professional athletes and world champions and Olympic champions residing in the Dallas Metroplex and around the world. Dr. Neff is on the United States Olympic Committee Sport Psychology Registry and is certified through the Association for Applied Sport Psychology. He is also a certified USPTA and USTA high-performance coach who was a former college varsity and professional athlete. Brad Jurica MA is a director of Mental Training at Mental Training Inc and holds a Masters degree in psychology with an emphasis on sport psychology from San Diego State University. Brad Jurica is currently completing a doctorate in the same discipline at the University of North Texas. In 2003 he worked in the field of applied sport psychology in Southern California before bringing his expertise to the Dallas/FortWorth Metroplex. He is affiliated with AASP and APA Division 47 and is also a former collegiate athlete.

In the process of assisting with the developing of mental toughness in athletes Mental Training is continuously enhancing the abilities of its elite team and ensuring optimal techniques for success of athletic clients. The Mental Training facility has clients of various ages, experience and competitive levels within a multitude of sporting disciplines and each one is hoping to break through the plateaux they have reached by developing mental toughness. The core of the work involves teaching people how to master and control their thoughts and emotions the better to be able to perform at their best at the most crucial times.

The professional and highly qualified team of Mental Training provides all the tools and support required for strengthening and developing mental toughness. The coaches at the Mental Training facility combine the core concept with individualized activities to create customized mental skills training (MST) programs for each person or team.An initial meeting of prospective clients is required by the team of Mental Training which allows the important process of clients of all levels to ascertain whether they would be comfortable working with the coaches of the facility. At the same time it permits the team to assess whether the prospective client would make a good candidate for the developing of mental toughness program.